MG ALBA has been delighted to hear that, as well as Best Entertainment Award for BBC ALBA at the 2014 Celtic Media Festival , it has also taken the top award of Best App for its LearnGaelic app.
In its 35th year, the Celtic Media Festival is currently going on in St Ives in Cornwall [2nd–4th April]. It is a celebration of the creative talent, languages and cultures of the Celtic broadcasting and media world, on screen and in broadcasting.
The LearnGaelic Beginner’s Course: Buntús Cainte app is the result of a collaboration between MG ALBA and 32 Point Ltd and is the world’s first tablet app for learners of the minority languages Irish and Gàidhlig. The app was produced by Michelle Gallen of 32 Points Ltd with Alan Esslemont of MG ALBA as executive producer.
Teaming up award-winning illustrator Julie-Anne Graham, programmer Mehdi Gueddari and Gaelic producers Sarah Jane Campbell, Maoilios Caimbeul and Donald I MacDonald, the LearnGaelic app offers an engaging language learning tool with 60 lessons, more than 1,000 bespoke illustrations, 1,800 native speaker audio files and 1,800 test questions and learning games.
Alan Esslemont, head of content at MG ALBA, says: ‘It is fantastic news that our LearnGaelic app has scooped the Best App award at this year’s Celtic Media festival. We have worked very hard on this application and pride ourselves, along with 32 Points Ltd, with creating a learning tool that is as effective and rich as any app produced for major world languages.
‘We look forward to the remainder of the festival with anticipation as a number of BBC ALBA programmes have been shortlisted across a range of award categories, which is testament to the rich Scottish content of Gaelic programmes on offer across many genres.’
LearnGaelic : Buntús Cainte was up against strong competition in the Best App award category, including Babog Baby, Learn Manx and Rtéjr APP.
